SAMAROH 2027 | International Conference on AI & Management at SSIM Hyderabad

SAMAROH 2027: International Conference on AI, Innovation and Sustainable Management at SSIM Hyderabad

Reimagining Business and Management in the Age of AI: Innovation, Sustainability and Human-Centric Transformation

The Siva Sivani Institute of Management (SSIM), Secunderabad, Hyderabad, in collaboration with the Association of Indian Management Schools (AIMS), invites academicians, faculty members, researchers, doctoral scholars, industry professionals and students to participate in SAMAROH 2027 – International Conference, scheduled for 11–12 February 2027.

The conference provides a platform to explore the transformative role of Artificial Intelligence (AI), Generative AI, emerging technologies, sustainability and human-centric innovation in contemporary business and management.

Researchers are invited to contribute original research across 14 interdisciplinary conference themes, covering finance, marketing, human resources, operations, entrepreneurship, sustainability, governance, analytics and emerging technologies.

Official Conference Website: Click Here

1. Conference Overview

2. About SAMAROH 2027

SAMAROH 2027 is an international academic conference designed to bring together researchers, educators, industry leaders, entrepreneurs, policymakers and emerging scholars to examine the changing landscape of business and management in an AI-driven world.

The conference focuses on the intersection of three major priorities:

Innovation: Exploring how artificial intelligence, digital technologies, entrepreneurship and emerging business models are transforming organisational processes and competitive strategies.

Sustainability: Examining responsible business practices, environmental sustainability, circular economy principles, ESG integration and climate-conscious innovation.

Human-Centric Transformation: Understanding how organisations can adopt intelligent technologies while preserving human values, ethical responsibility, employee well-being and inclusive development.

The conference aims to encourage rigorous academic research, interdisciplinary dialogue, knowledge exchange and collaboration between academia and industry.

Who Should Participate?

SAMAROH 2027 is relevant for:

• Faculty members and academicians from management, commerce, economics, finance and related disciplines.

• PhD, FPM and doctoral research scholars.

• Postdoctoral researchers and early-career academics.

• MBA, PGDM and postgraduate students.

• Industry professionals, consultants and business leaders.

• Entrepreneurs, startup founders and innovation professionals.

• Policymakers and professionals working in technology, sustainability and public administration.

3. Pre-Conference Research Forum – 11 February 2027

Theme: AI-Enabled Research Excellence: From Discovery to High-Impact Publication

The pre-conference Research Forum will focus on the evolving role of artificial intelligence and advanced digital tools in academic research and scholarly publication.

Key Focus Areas

AI-Enabled Research Discovery: Using intelligent tools to identify emerging research topics, literature gaps and opportunities for original research.

Research Design: Strengthening research questions, conceptual frameworks and methodological approaches.

Advanced Research Tools: Exploring technology-enabled workflows for research analysis and knowledge development.

Scholarly Writing: Improving academic writing, manuscript organisation, clarity and research communication.

Research Integrity: Understanding ethical and responsible AI use, originality, transparency and academic integrity.

High-Impact Publication: Developing research manuscripts and publication strategies aligned with the expectations of reputed academic journals.

The forum is particularly relevant for doctoral scholars, early-career faculty members and researchers seeking to improve their research and publication practices.

4. Call for Papers – Conference Themes and Research Tracks

SAMAROH 2027 welcomes original research contributions across the following 14 broad thematic areas.

Track 1: Artificial Intelligence, GenAI & Agentic AI

• Generative Artificial Intelligence

• Agentic AI and autonomous intelligent systems

• Human–AI collaboration

• Responsible AI

• AI-enabled business transformation

Track 2: Digital Transformation, Emerging Technologies & Industry 5.0

• Digital transformation strategies

• Internet of Things (IoT)

• Digital twins and robotics

• Metaverse applications

• Smart organisations

• Industry 5.0

Track 3: Marketing, Consumer Behaviour & Customer Experience

• AI-enabled marketing

• Consumer insights and behaviour

• Branding and retail innovation

• Omnichannel marketing

• Customer experience management

• Digital consumers

Track 4: Innovation, Entrepreneurship, Startups & Business Models

• Entrepreneurial innovation

• Startup development and ecosystems

• Business model innovation

• Digital entrepreneurship

• Social innovation

• Emerging entrepreneurial opportunities

Track 5: Sustainability, Circular Economy, ESG & Responsible Business

• Circular economy

• Environmental, Social and Governance (ESG)

• Sustainable business models

• Green innovation

• Climate action

• Responsible business practices

Track 6: Finance, FinTech & Business Analytics

• Artificial Intelligence in Finance

• Financial Technology (FinTech)

• Digital finance

• Financial analytics

• Sustainable finance

• Risk analytics

Track 7: Human Capital, Leadership, Organisational Behaviour & Future of Work

• AI-enabled human resource management

• Leadership in digital organisations

• People analytics

• Employee experience

• Future skills and workforce transformation

• Human–AI collaboration

Track 8: Operations, Supply Chain, Logistics & Industry 5.0

• Intelligent supply chains

• Smart operations

• Logistics innovation

• Supply chain resilience

• Automation

• Sustainable operations

Track 9: Strategy, Global Business & Organisational Transformation

• Strategic transformation

• Global business

• Competitive advantage

• Organisational agility

• Business ecosystems

• Strategic resilience

Track 10: Data Analytics, Business Intelligence & Decision Sciences

• Predictive analytics

• Machine learning

• Business intelligence

• Decision analytics

• Data-driven strategy

• AI-enabled decision-making

Track 11: Corporate Governance, Business Ethics, Policy & Responsible Management

• Artificial intelligence governance

• Business ethics

• Corporate governance

• Data privacy

• Responsible innovation

• Policy and regulation

Track 12: Management Education, Research & Future of Learning

• AI in management education

• GenAI-enabled learning

• Research innovation

• Future skills

• Experiential learning

• Academic integrity

Track 13: Emerging Markets, Inclusive Business & Social Transformation

• Rural markets

• Inclusive innovation

• Social entrepreneurship

• Digital inclusion

• Emerging economies

• Technology for social good

Track 14: Healthcare, Education, Tourism & Service Innovation

• AI in healthcare

• Educational technology (EdTech)

• Service innovation

• Digital services

• Smart tourism

• Customer experience

The conference themes provide opportunities for interdisciplinary contributions integrating management research with technology, economics, public policy, sustainability and social sciences.

5. Important Dates and Deadlines

Authors are encouraged to prepare and submit their research contributions before the applicable deadlines.

For updates or changes to submission timelines, visit the official conference website.

6. Registration Fees

The registration fee structure announced for SAMAROH 2027 is as follows:

Participants should verify payment instructions, applicable taxes, registration inclusions and cancellation policies directly with the organisers before making payment.

How to Register

Interested participants can access conference information and registration instructions through the official website.

Conference Registration and Details: Click Here

7. Publication Opportunities

SAMAROH 2027 offers publication opportunities for selected high-quality research papers.

According to the conference announcement, suitable papers may be considered for publication in reputed Scopus-indexed and ABDC-indexed journals, subject to the respective journals' editorial policies, peer-review procedures and final acceptance decisions.

Publication Partner

Journal of Management Science (JMS)
Indian Institute of Management Shillong (IIM Shillong)

The conference flyer identifies the Journal of Management Science as a publication partner.

Important Note: Conference presentation or paper selection does not guarantee journal publication. Authors should verify the publication pathway, indexing status, submission requirements and any applicable charges with the organisers and journal.

8. About Siva Sivani Institute of Management (SSIM), Hyderabad

Siva Sivani Institute of Management (SSIM) is a management education institution located in Secunderabad, Hyderabad, Telangana.

Established in 1992, the institute operates under S. P. Sampathy's Siva Sivani Group of Institutions and focuses on management education, professional development, industry engagement and academic research.

SSIM offers management programmes and research-oriented academic initiatives designed to develop managerial capabilities and support contemporary business education.

The institution's emphasis on learning, leadership and research provides an academic setting for conferences such as SAMAROH 2027.

Official Institution Website: Click Here

9. Conference Venue and Contact Details

Siva Sivani Institute of Management (SSIM)
NH 44, Kompally
Secunderabad, Telangana – 500100, India

Conference Email Contacts:

samaroh2027@ssim.ac.in
icbmt2027@ssim.ac.in

Institution Website: Click Here

Official Conference Page: Click Here

10. Why Participate in SAMAROH 2027?

SAMAROH 2027 offers an opportunity to engage with contemporary research and emerging business challenges through an interdisciplinary academic platform.

Participants can explore:

• Research developments in AI, GenAI, Agentic AI and Industry 5.0.

• Emerging research opportunities in finance, marketing, human resources, operations and strategy.

• Academic dialogue on sustainability, ESG and responsible innovation.

• AI-enabled research and publication practices through the Research Forum.

• Opportunities for research presentation and academic networking.

• Potential journal publication pathways for selected research contributions.

The conference is particularly relevant for researchers seeking to connect management scholarship with emerging technological and societal developments.

Submit Your Research to SAMAROH 2027

Researchers, academicians and doctoral scholars interested in AI, innovation, sustainable management and interdisciplinary business research are encouraged to explore the conference and submit their research contributions.

Abstract Submission Deadline: 31 December 2026

Conference Dates: 11–12 February 2027

Official Conference Information and Registration: Click Here

Disclaimer: This announcement is shared for academic information and outreach. All submission, registration, publication and participation decisions are administered by the conference organisers. Participants should refer to the official conference website for updates and final instructions.