𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗿𝘁𝗶𝗳𝗶𝗰𝗶𝗮𝗹 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗣𝗿𝗲𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗙𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: 𝗜𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀, 𝗖𝗶𝘁𝗶𝘇𝗲𝗻𝘀, 𝗮𝗻𝗱 𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝘀

𝗖𝗮𝗹𝗹 𝗳𝗼𝗿 𝗣𝗮𝗽𝗲𝗿𝘀

𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗿𝘁𝗶𝗳𝗶𝗰𝗶𝗮𝗹 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗣𝗿𝗲𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗙𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: 𝗜𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀, 𝗖𝗶𝘁𝗶𝘇𝗲𝗻𝘀, 𝗮𝗻𝗱 𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝘀

𝗝𝗼𝘂𝗿𝗻𝗮𝗹: Cogent Business & Management

𝗣𝘂𝗯𝗹𝗶𝘀𝗵𝗲𝗿: Taylor & Francis Group

𝗠𝗮𝗻𝘂𝘀𝗰𝗿𝗶𝗽𝘁 𝗗𝗲𝗮𝗱𝗹𝗶𝗻𝗲: 17 March 2027

𝗔𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗔𝗿𝘁𝗶𝗰𝗹𝗲 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻

Cogent Business & Management invites submissions for its Open Access Article Collection on "Generative Artificial Intelligence and Preference Formation: Implications for Consumers, Citizens, and Organizations."

This Article Collection explores how Generative AI is transforming the way individuals form opinions, make decisions, and evaluate products, organizations, public policies, and social issues. As AI-powered systems increasingly generate content, personalize recommendations, and influence decision-making, the collection seeks research examining their impact on consumer behavior, organizational decision-making, civic engagement, trust, persuasion, and human judgment.

The editors welcome theoretical, empirical, and methodological contributions from marketing, management, information systems, political science, communication, psychology, sociology, public policy, and related disciplines.

𝗧𝗼𝗽𝗶𝗰𝘀 𝗼𝗳 𝗜𝗻𝘁𝗲𝗿𝗲𝘀𝘁

• Generative AI and consumer decision-making

• AI-driven personalization and recommendation systems

• Consumer trust, authenticity, and persuasion

• AI-generated content and marketing communication

• AI and political opinion formation

• Human-AI interaction and decision-making

• Organizational use of AI in strategic decisions

• AI, public policy, and civic engagement

• Digital communication and preference formation

• Ethical, societal, and governance implications of Generative AI

𝗦𝘂𝗯𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗚𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀

• The collection welcomes theoretical, empirical, and methodological research.

• Manuscripts should contribute to understanding how Generative AI shapes judgments, attitudes, choices, and preferences.

• During submission, authors should select the "Marketing" section and choose the appropriate Article Collection.

• All submissions will undergo the journal's peer-review process.

• This Article Collection will be published Open Access.

𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗗𝗮𝘁𝗲

Manuscript Submission Deadline: 17 March 2027

𝗔𝗿𝘁𝗶𝗰𝗹𝗲 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻 𝗚𝘂𝗲𝘀𝘁 𝗔𝗱𝘃𝗶𝘀𝗼𝗿𝘀

Mangirdas Morkūnas, Elzė Rudienė, Anna Visvizi

Posted on ServiceSetu Academics — Premier Platform for Academic Opportunities & Research Collaboration

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